Why is Automation technology important?
When you save time automating the ordinary, your staff can actually deliver the extraordinary.

What's the problem?
Too many hotel teams are forced to work around rigid, off-the-shelf tech that doesn't fit their operation. Legacy automations can't pivot fast enough to support evolving workflows or guest expectations. The result? Service gaps, inconsistent experiences, and net operating income opportunities left on the table. Automations and Flows close this gap by helping teams automate administrative and operational processes, thereby unburdening staff.
How does Alliants Automations and Flows work?
Alliants Automations and Flows sits natively within the Alliants Experience Platform (AXP), giving it direct access to live guest profiles, messaging history, concierge requests, and check-in status. Hotel teams build automations by connecting triggers, conditions, and actions in a drag-and-drop interface.
Conditional logic: Easily filter workflow execution by attributes stored in AXP: VIP status, loyalty tier, room type, language preference, stay history, and more. A returning guest in a suite triggers a different automated experience from a first-time visitor; the specificity that separates targeted communication from noise.
Revenue-generating triggers: Automate ancillary upsell offers, room-upgrade prompts, and other events fire based on the attribute-based conditional logic. A spa promotion sent two hours after a late check-in or a dining recommendation timed to early evening turns guest data into incremental revenue.
Third-party event automation: Workflows activate from PMS events like reservation confirmations, or a “your room is ready” notification. A restaurant reservation event can trigger a personalised welcome message. As long as the integration is bidirectional, there is flexibility to trigger events easily.
Internal Task Routing and Escalation: Assignment of staff tasks can be triggered by guest requests, PMS events, or system schedules. Tasks route automatically to the correct department. If a task remains untouched beyond a defined service-level agreement, escalation rules notify the relevant manager.

Why do leading hotel brands choose Alliants Automations and Flows over the competition?
A few unique Alliants differentiators
No degree in software development required: The visual workflow builder does not require software development skills. The open API provides depth for complex enterprise integrations when IT teams need it. Most platforms force a choice between ease of use and technical capability. Alliants does not.
Workflows shaped by how your hotel actually operates: Automations allows operations teams to design workflows around their property's actual service model. A pre-arrival sequence at a 50-room Tokyo boutique looks nothing like group coordination at a 3,000-room Las Vegas resort.

Enterprise standards with property-level control: Brand-level teams can set global workflow standards while individual properties adjust triggers, conditions, and messaging to reflect local operations. This matters for hotel groups managing diverse property types across different markets.

A native platform module, not another third-party integration: Alliants Automations and Flows is a native module within the Alliants Experience Platform. A single workflow can reference, execute, escalate, and trigger events to every module without a mountain of integrations.
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Customers Trust Us
Our team of experienced professionals delivers tailored solutions using a contextual understanding of industry needs, data-driven insights, and by forging deep partnership with customers. From initial consultation to ongoing support, we partner with our clients every step of the way to support their success.
Built by Hoteliers, for Hotels:
We understand your world because we’ve lived it. While others build tools, we've built a platform, grounded in decades of hospitality operational experience.
Designed at the onset to be under one platform:
Unlike competitors with isolated tools or poor integrations, Alliants provides a fully integrated platform for the entire guest journey.
Technology That Elevates People, Not Replaces Them: Our tech enhances human interaction rather than eliminating it. We believe tech should give your staff superpowers, not sideline them.
Why did we build it?
“We built Automations so every one of our customers can shape technology around their unique operation, not force their operation to fit the technology.”

Explore Our Platform
Seamless. Personal. Powerful.
Centred around the industry's most intuitive and unified profiles for every person who walks through your doors, the Alliants Experience Platform is the trusted set of technologies that help our customers strengthen their ability to defragment their customer engagement, operate more efficiently, and increase net operating income.
Frequently Asked Questions
Alliants Automations and Flows automates guest communication sequences, internal task routing, offer triggers, escalation paths, and multi-department coordination across the Alliants Experience Platform (AXP). A pre-arrival workflow, for example, can send a personalised welcome message, assign a VIP amenity setup task, and deliver a room-upgrade offer from a single PMS event, without a staff member touching any of it. Staff handle fewer repetitive tasks and spend more time on the interactions that guests remember.
Alliants Automations and Flows reduces manual labour hours, speeds up guest response times, and increases upsell conversion through timely automated offers timed to guest behaviour. The World Travel and Tourism Council projects the hospitality sector will face a shortfall of 8.6 million workers by 2035, approximately 18% below required staffing levels. Hotels that automate routine coordination now position themselves to maintain service quality, and protect NOI, as this labour gap widens.
Yes. Alliants Automations and Flows integrates with leading Property Management Systems (Opera, Info, Mews, etc.), data layers like CRM platforms, messaging channels (WhatsApp Business API, SMS, email, web chat), and lock systems (ASSA ABLOY, Salto, Dormakaba) through direct API connections. An open API allows connection to any system with a REST API, giving properties the ability to build workflows across their full technology stack without a spaghetti bowl of complexity.
No. The visual workflow builder uses a drag-and-drop, low-code interface designed for operations experts, not software developers. Alliants provides onboarding support and training, and works with each property to build core automations during initial setup. The goal is for hotel teams to adapt and extend workflows independently over time.
Alliants Automations and Flows automates the administrative coordination that consumes staff time, not the human hospitality guests value. Automated messages are personalised using guest profile data stored in the Alliants Experience Platform, sent through the guest's preferred channel, and timed to arrive at relevant moments. Staff remain the face of the experience; automation handles the repetitive work behind it. The result: guests receive timely, relevant communication while staff have more time for meaningful, face-to-face interactions.








